Lena | Soft Bloom V-Neck Midi Dress – The Ashford Sisters London
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ANNIVERSARY SALEENDS TONIGHT
FREE SHIPPING WITH ROYAL MAILTODAY ONLY
100% MONEY BACK GUARANTEEHASSLE-FREE RETURNS
Lena | Soft Bloom V-Neck Midi Dress

Lena | Soft Bloom V-Neck Midi Dress

Regular price $120.00 Sale price£59.95
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ANNIVERSARY SALE:

Due to the high order volume, our stock is very limited...
If you are still able to press the 'Add to Cart' button, there's still some stock left.

Embrace Fresh and Floral Style

This breezy V-neck midi dress brings together laid-back comfort and charming floral elegance in the perfect summer blend. With its soft blue and yellow floral pattern, relaxed silhouette, and flattering empire waist, it's your go-to for effortless days out or relaxed holiday vibes.

Why you’ll love this dress

  • Relaxed fit offers all-day comfort with a touch of effortless grace

  • Delicate floral print feels soft and romantic without trying too hard

  • V-neckline and midi length flatter every shape while keeping things cool

Specifications of the product

  • Lightweight and breathable, perfect for warm-weather wear

  • Loose-fit with gathered waist and subtle pleats for movement

  • Elegant V-shape neckline with short sleeves for a relaxed profile


Enjoy peace of mind with your order. We ship everything free of charge with Royal Mail, complete with tracking so you'll always know when your parcel will arrive.

We offer a 100% money-back guarantee within 30 days of receiving your order. If you're not completely satisfied, simply return your item for a full refund, no questions asked.

Your security comes first. That's why we process all orders through Shopify Payments and trusted credit card providers including American Express, Apple Pay, Google Pay, Mastercard, Shop Pay, and Visa, ensuring every transaction is smooth, reliable, and fully protected.

Our customer service is available 24/7 to answer all your questions and comments. Whether you need advice on a product or help with an order, we are here to support you.

Don’t hesitate to contact us; we’re happy to help!

Please contact us at info@theashfordsisters.com

More than 9730+ reviews

★★★★★Attention to detail

The beautiful packaging and high-quality materials impressed me. You can really feel the attention to detail. Great experience!

Bianca B.
★★★★★Excellent value for the money

High quality products at fair prices. I'm glad I found this site and will definitely order again soon.

Selena R.
★★★★★Excellent customer service!

The customer service was fast and friendly. Delivery was quick, and the products are of top quality. Highly recommend!

Linda T.
★★★★★Perfect fit

The clothing fits perfectly and is very comfortable. Thanks to the accurate size chart, choosing the right size was easy. I will definitely order again!

Amanda L.
★★★★★Easy and quick ordering

User friendly website, easy ordering, and fast delivery. Products as described. Will gladly order again!

Sophia W.

You Made This Possible. Here Is Our Thank You.

We never imagined we'd be here. Fifteen thousand orders, each one placed by a woman who trusted us, chose us, and made this journey possible. That means everything to us.

To celebrate this milestone with you, we're holding our Anniversary Sale with up to 70% off on a selection of our most loved pieces. Today only. Once these styles are gone, they won't be coming back.

Thank you for being part of this. From the bottom of our hearts.

FAQ

Yes, today only we offer free shipping across Canada on all orders. No hidden fees and no surprises at checkout. You will see the full breakdown before you pay.

Each product page includes a detailed size chart to help you find your perfect fit. We always recommend comparing the chart to a similar item you already own.

If you’re in between sizes, we generally recommend sizing up for the most comfortable fit. Still unsure? Our support team is happy to help you choose the right size!

Orders are typically processed within 3 business days after being placed.

Once your order is confirmed, you will receive an email with your order number. To track your order, simply visit our Order Tracking page and enter your order number or email address.

If you experience any issues or have questions, visit our Contact Page to connect with our support team. We’re here to assist you promptly.

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FREE SHIPPING With Royal Mail

We ship across the UK with Royal Mail Express for fast and reliable delivery. Enjoy free standard delivery on all orders.

100% MONEY-BACK GUARANTEE

We offer a 30-day money-back guarantee on all orders. If you're not satisfied, simply return your item and we'll give you a 100% refund!

SECURE PAYMENT

Your payment information is processed securely. We accept American Express, Apple Pay, Google Pay, Mastercard, Shop Pay, and Visa.

Lena | Soft Bloom V-Neck Midi Dress